March 4, 2008 Alison Lohman is taking over the lead role in Sam Raimi's supernatural horror film "Drag Me to Hell," according to Variety.

The trade reports:

Ellen Page had been poised to topline the Ghost House Pictures/Mandate Pictures project but stepped aside due to scheduling conflicts.

Universal Pictures will distribute "Drag Me to Hell" domestically.

Film, which will mark Raimi's first helming effort since "Spider-Man 3," centers on the unwitting recipient of a supernatural curse.

Shooting in Los Angeles is scheduled to begin March 31, two weeks later than the pic's original start date.

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